Senator Orrin Hatch

After Senator Bennett's defeat in 2010, many people believed that Senator Hatch could not withstand a challenge from within the party. This mail campaign was directed toward increasing the number of caucus attendees and turning out Senator Hatch supporters in the primary. To do this we highlighted the potential for Utah to lead the nation if Senator Hatch were to become the Chairman of the Senate Finance Committee, along with the fact that Mitt Romney - who was wildly popular in Utah - had endorsed him. Senator Hatch bolstered caucus attendance to record numbers, fueled by his supporters. He easily finished first in the state nominating convention, then went on to win a landslide victory in the runoff primary.

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Hatch Finance Letter; Buckslip; Reply Card

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